be-you-tiful

Completed for be-you-tiful  2021 

be-you-tiful hire; a start-up company that required a strong brand identity and media presence for their official launch. The logo designed emphasised the “you” in be-you-tiful expressing the company's focus on the client's experience while interacting with the picnic service. The graphics added into the logotype have been repeated throughout the company's posts to create a strong visual identity. These attributes along with the colour palette that reflected the brands warm, country, rustic designs and colours were pulled from the company's supplied product shots.